Wednesday, April 3, 2013

Manipulation of Yelp Reviews

After the bad experience I had with the first service, which I found through Yelp, I decided to write a Yelp review myself about my own experience with this service. As a reminder, I selected this specific Garage Door Service based on the great reviews it has on Yelp. And since it turned out to be disappointing, contrary to what all those reviews are saying, I thought it would be fair (and actually obligatory) to share it with others. Well, Yelp has another opinion!

After posting my review on MC Garage Doors (I wasn't planning to mention the service name here, but since Yelp isn't doing its job, I decided to reveal it), while the review was showing on my page, it wasn't showing on the business page till now! I always wondered how such a service can get so many positive reviews (118 5-stars out of 130)! Even for a great service such a high percentage could raise suspicion. There could be different ways for such a high number of stars: buddies writing the reviews, exchange of favors, or clients given freebies for writing positive reviews. What I wasn't aware of, is that there are also ways for hiding negative reviews, which in my opinion are more important to show for customers to decide.

Curious to know Yelp's opinion on this, I sent them the following message:
I added a review last month and now I noticed that my review is not showing on that business page! I want to know why my review is not there? I noticed also there have been other negative reviews on the same service from other users that are not showing anymore.
I selected this service based on Yelp reviews and when I was disappointed about the service, I decided to post this review so that others like me know about the negatives. Now, it seems that businesses have ways to hide negative reviews and boost their ratings! This will make it hard to trust Yelp reviews again. I hope to get a clarification from Yelp. Thanks!
After more than 2 weeks, I haven't heard back from Yelp yet and at this point, I don't expect a response from them. Beware of Yelp reviews!